Family Owned

Fresh Produce

Same Day Delivery

California Grown

Our Story

Golden Valley Produce was established in 1984 and its original name was Gonzalez Produce. It was created by an amibitous man Salvador Gonzalez, ready to tackle entrepreneurship. He immigrated from Mexico when he was 23 years old with his wife Angela. He worked several different jobs before starting his own business. He worked jobs that did not generate enough money to afford the daily necessities to support his then family of six. It then grew to a family of 10 by the end of 1992. He began soley by selling wholesale cantoulope to local markets near his hometown. He quickly realized this was a way for him to get his family ahead. Salvador's love for his business allowed him to expand through the years and even convinced his sons, Salvador Jr., Antonio, Rosendo, and Armando to join him, while his son Carlos started his own distributing business. Golden Valley Produce distributes wholesale seasonal produce. Our main concern is meeting our customers needs; which leads us to provide affordable locally fresh produce grown in California!

Our Services

Delivery is free in most of California!

We appreciate all of our customers, from the local fruit stands to the large grocery stores. We sell and deliver produce at wholesale prices.

The small businesses we work with benefit from the wholesale prices we offer even if they purchase smaller quantities. We also work with large grocery stores and supermarkets to provice them with quality produce at competitive wholesale prices.

We deliver within 24 hours of an order placed. Please contact us at the phone number below to get started.


Salvador Gonzalez

Founder of the company. He is retired, but he still works everyday.

Angela Gonzalez

Salvador's wife. Salvador's helper since day 1.

Salvador Gonzalez II

Manager He manages the operation and coordinates all orders and deliveries.

Antonio Gonzalez

Truck Driver Salvador's right hand man. Ensures that all deliveries are on time.

Armando Gonzalez

Truck Driver. He is currently serving in the Navy.

Rosendo Gonzalez

Truck Driver. Knows how to make people have a good laugh.

Rocio Gonzalez

Account Manager.


We are open 7 days a week from 5am - 9pm for orders and deliveries.

Phone: 209-617-4530
Location: 611 Cone Ave, Merced, CA 95341

© 2017 Golden Valley Produce